We've spent decades inside top creative agencies
LEARNING HOW TO CREATE A NON-AGENCY
WE AREN'T
WE ARE
Traditional
Evolutionary
Encumbered
Nimble & Efficient
100+ Page Decks
Strategically Precise
Overstaffed
Curated & Tactical
Awards Focused
Results Obsessed
Salespeople
The Experts
Committee Makers
Another Vendor
Problem Solvers
Curious Learners & Leaders
Collaborative Visionaries
An Invested Partner
WE EXCEL & ENJOY DOING IT ALL
And by 'all', we mean this stuff:
Creating Fully Integrated & Produced Campaigns
We can create fully integrated campaigns from ideation through production at a fraction of the cost of traditional agencies and with more strategy, PR and creativity than production companies bring to the table.
Developing Brand Strategy, Messaging & Purpose
We can help identify, mine for and update your Brand’s strategic north star and purpose for being and translate that into a campaign, or simply create a brand voice document.
Growing and Building Your In-House Team
We can cultivate, hire and train your internal creative department and help them craft and produce campaigns from start to finish.
Steering Existing Partnerships
We can help navigate existing branded partnerships, provide insight into any creative AOR relationships and act as your inside guide for project pitches.
Developing New Products & Services
We can concept and build marketing strategies for new products or services, or simply provide creative inspiration for your Product Dev team.
WHO'S WE?
We staff our Clients based on their needs, and we can align those roles quickly due to our deep rolodex of subject matter experts.
JUSTIN
Founder / Chief Creative Officer
Justin has been responsible for the creative development, production and presentation of fully integrated, highly effective campaigns across all platforms and has cultivated long term relationships with his clients, their board members, their franchisee groups, other key partners and stakeholders. With 20+ years of creative Agency (72andSunny, Ogilvy & Mather, RPA) and Client side experience, he’s worked with and created campaigns for StubHub, Netflix, Google, Carl’s Jr., Truth, Activision, Rainier Beer, SoFi, Totino’s, Motorola, Miller Lite, Cisco Systems & Jaguar and earned awards from Cannes Lions, Webby’s, One Show, Effies, Clios and was named a ‘Nice Modernist’ by Dwell Magazine. In his spare time he’s overly passionate about spending time with his family, traveling, cooking, crafting cocktails, collecting & drinking rare wine and old school metal vinyl LP’s, painting, directing, photography and writing bio's in the third person.
STEVE
Executive Creative Director / Partner
Steve is an Executive Creative Director and Writer with over two decades of experience at both independent agencies and global networks. Most recently, Steve was ECD at DNA Seattle, where he significantly raised the creative profile of this 50-person independent agency, helping them win Small Agency of the Year for the first time in their 24-year history. Steve has worked on brands of all shapes and sizes, including Rainier Beer, Tableau Software, Sounders FC, Darigold, Motorola, Visit Seattle, American Girl, Kaiser Permanente, Les Schwab Tires, Aflac, and AM/PM Mini-Markets. His NBA sponsorship campaign for T-Mobile featuring Charles Barkley and Dwyane Wade was chosen as Campaign of the Year by Time Magazine. Steve has a lovely wife, two boys, an anxious Hungarian Pointer, and a strong aversion to cilantro.
DINO
Creative Director
Dino's work has garnered numerous advertising awards and accolades, is on display at The Museum of Modern Art and most importantly, lives on the phones, laptops and walls of multitudes of teens and college students. He has held creative and leadership positions at national and international agencies, as well as creative boutiques such as Goodby, Silverstein and Partners, Saatchi & Saatchi, David & Goliath and Leo Burnett. He has worked on a variety of brands ranging from Fortune 500 companies to small independent coffee brands. He is a trichotomy of cultures — Argentino, Italiano, Southern Californiano, and is fluent in both English and Spanish. He holds degrees in Philosophy and Visual Communications, and has successfully made two children, one of each gender.
SEAN
Director of VFX
Sean has over 10 years creating, developing and managing VFX in the commercial, television, interactive and film spaces. He's worked with large and small brands ranging from BMW, Acura, Ford, Dodge, Beats by Dre, HP, Fiat and on projects for Elton John, Cosmos, and Jack Reacher. He enjoys spending time with his family and currently owns more animals than the rest of our team combined.
MICHELLE
Executive Producer
Michelle is a seasoned, accomplished, and cool-as-a-cucumber EP and Line Producer with over 20 years’ experience producing bold, cinematic work in every corner of the planet. She has worked with A-list production companies including Park Pictures, Reset, and Caviar, and produced riveting film for brands like Apple, Nike, Google, and more. She also has a catio, which is a real thing if you’re a serious cat mom.
MARK
Creative Director / Writer
Mark is a Group Creative Director and writer with over 16 years experience in creative advertising. For the past 7 years, he served as a Creative Director at LA-based 72andSunny, two-time Agency of the Year winner. In his career, he has worked in NYC and LA on such global brands as Coca-Cola, Samsung, Activision, Heineken, Hennessy, Belvedere, Anheuser Busch, Taco Bell, Boost Mobile, Carl’s Jr./Hardees, Coors Light and Starbucks. Outside of advertising, Mark is a children’s book author and musician. His band BARK released their first album in 2017 to critical acclaim.
MICHELLE
Media Director
Michelle started working direct with clients 5 years ago after 15+ years at large agencies. Personally handling each component of her clients' campaigns and only accepting new accounts when a spot on her roster is available has allowed Michelle to establish herself as in-house buyer for her clients. She's launched MedMen in all of their recreational markets and establishing them as the market-leader in the cannabis space, built national and local political campaigns for mid-term and presidential elections, and worked in other verticals such as pet care, cosmetics, law-firms and more.
SYDNEY
Creative Director / Writer
Sydney spent the first part of her career agency side at Arnold, Chiat Day and Cliff Freeman, and moved to working client direct in the SF Bay area, writing and creative directing digital, social and broadcast campaigns. When she's not obsessing over all things advertising, she's busy obsessing over all things crafty, specifically Sculpey™.
MARK
Chief Strategy Officer
A seasoned hands-on leader, Mark combines global brand experience with start-up agility. He has wide-ranging experience building brands, managing teams, and executing successful marketing campaigns using digital, social, influencer and experiential. Mark is an expert in youth brands and ran advertising for Sprite globally while at Coca-Cola, was the managing director of cutting-edge agency Crispin Porter + Bogusky and co-founded youth agency Anti-Corp, described by the Financial Times newspaper as being in the “vanguard of an advertising evolution”. For three years he was a messaging advisor to the Gates Foundation, developing campaigns and content for their high-school education initiatives. He has worked extensively in gaming and esports, first while SVP of Strategic Planning at digital agency Ignited and more recently with VY Esports. Mark is also the co-author of two well-regarded business books, each published in over a dozen languages: ‘Punk Marketing’ and, with musician Dave Stewart (of the Eurythmic), ‘The Business Playground.’